Left Brain vs Right Brain - Mercedes Benz

Left Brain vs Right Brain - Mercedes Benz
Left Brain vs Right Brain - Mercedes Benz

These beautiful illustrations were part of the Mercedes Benz Left Brain vs. Right Brain Advertising.

"Left brain: I am the left brain. I am a scientist. A mathematician. I love the familiar. I categorize. I am accurate. Linear. Analytical. Strategic. I am practical. Always in control. A master of words and language. Realistic. I calculate equations and play with numbers. I am order. I am logic. I know exactly who I am.

Right brain: I am the right brain. I am creativity. A free spirit. I am passion. Yearning. Sensuality. I am the sound of roaring laughter. I am taste. The feeling of sand beneath bare feat. I am movement. Vivid colors. I am the urge to paint on an empty canvas. I am boundless imagination. Art. Poetry. I sense. I feel. I am everything I wanted to be."

And what are you?

Advertising Agency: Shalmor Avnon Amichay/Y&R Interactive, Tel Aviv, Gal Tsachor Epic Israel